© Copyright 2021 Chris Goward

Give your next event an edge with the latest insights from our work with clients like Microsoft, HP, Dollar Shave Club, The Motley Fool, and many more.

Entrepreneur, Author, Keynote Speaker

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Chris Goward

I show enterprise change agents how to build better experimentation systems that deliver powerful results and insights.

I founded Widerfunnel to prove that evidence based decisions get the best results. Today, the company is the best in the world at implementing, accelerating, and scaling experimentation programs for the world's great brands. 

Learn more about Widerfunnel >

I wrote You Should Test That! to show how companies are dramaticaly improving their sales using rigorous experimentation methodology in their conversion optimization.

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